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INDEX

S. No. Page No.

001 There was a time when customer played………3

002 How funny! The customer patronizes…….……3

003 Anything cheap in price must not be…….……..3

004 Your trade is not to trade charge with…………….4

005 An organization is on the track to disaster…..........4

006 While ‘God’ takes care of his creations…………..4

007 If you do not address to your customer…………...5

008 What an amazing truth! You can believe………...5

009 Business is a ‘comedy’ for those who care………5

010 Take precaution! Never send someone in……..….6

011 Have no illusion! The customer who…………..…6

012 ‘Negative publicity’ of an organization…………..6

013 You always trumpet! Customer is my……………7

014 There must not be any place in the……………….7

015 You do not know why you could not retain……..7
Index

S. No. Page No


016 Competition’s weakness is not your strength………..7

017 A customer found was past. Serving him…….. ……8

018 Bigger you grow, more you tend towards…………...8

019 You will not have any price or product……………...8

020 Who will walk in when you walk away……………..8

021 While caring the customer; follow the………………9

022 “Talk less, listen more,” Take less, give…………….9

023 If your customer loses his temper you……………..9

024 You should not ‘draw a long bow’ while………….10

025 If an organization wounds its customer’s………….10

026 Every moment you spend in the company………....10

027 It is believed, ‘all that glitters is not gold’………….10

028 It is said that everybody’s business is………………11

029 Service to customer is everybody ‘business………..11

030 When it comes to competing for ‘Excellence………11

032 Sometimes you have to handle an angry………..…12

033 Haste makes waste. A customer should…………….12

034 Fair words cost nothing. They earn you……………12

035 Some customers are known to complain………….. 13

036 Customer loss! Losing an existing customer………..13

037 Every great business is built on friendship………….13

038 It is not your customer’s job to remember…………..14

viii

Index

S. No. Page No

039 I know of no organization who has survived……14

040 Nothing on earth can replace the customer……..14

041 Serve every customer with a ‘smile’ on……..14

042 A prospect is handled with kid gloves……..15

043 It is said that ‘slow and steady wins the race……15

044 The quantity of work done in attending………15

045 Customer complaints are manifestations………16

046 Credit the credit of your product’s…………16

047 An employee who is unhappy due to any……16

048 Customer asking for something should not……..17

049 Harder the sale you make, greater the……….17

050 You have been in contact with your………….17

051 All big organizations look alike. It is…………..17

052 Offer the customer a product that is tough…….18

053 See a bright future in ‘turning a blind eye’………18

054 Even though, providing high quality………18

055 Caution! Customer’s mind is a computer……18

056 It does not matter for a customer how big……..19

057 An annoyed customer does not distinguish……19

058 It is not sufficient to have an excellent………19

059 Do what your competition does not want……19

060 You are not to hurt the customer’s ego……….20

061 Criticizing your competition in front of…..20


ix

Index


S. No. Page No

062 Nothing makes a customer happier than……20

063 Let not your honesty be prostituted for…….21

064 A well satisfied customer will always……….21

065 Relentlessly improve on, what you have………21

066 Have not all features in one product. What……22

067 To make the customer succeed in his……….22

068 A happy customer here and a happy…22

069 Keeping an obsolete technology and……….22

070 Customer is a king for you. When he enters…….23

071 Resort to surrogate advertising; by resorting………23

072 A well satisfied customer is your living……23

073 The colour of an organization’s bottom-line……24

074 You must take care of your seriously sick……….24

075 The phrase, ‘I don’t bother about what my…….24

076 The customer will last with you for a minute….25

077 Bless the customer with your continuous………25

078 Customer! Handle with care. Customer is………25

079 Whoever wants to feel the heart and mind……25

080 If you tell about yourself who you are………26

081 Even if someone is interested in your……26

082 A business ceases to be a business, the……..26

083 Fire is the test of gold; Customer’s adversity…….26

084 You think yourself the owner of your……….27



Index

S. No. Page No



087 Customer is a purpose, not a motto

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D K GOYAL
Unregistered user

Listing location

India
B 222 Sec 52 Noida

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